ASOS x Hello Kitty collaboration: LAUNCHES TODAY

Munich, October 2017

Launching today, for the very first time, Sanrio has joined forces with ASOS to create a 40-piece Hello Kitty clothing and gifting range. We worked together to create this collection that ranges from streetwear-inspired pieces and preppy, classic items to cool, kitsch gifting ideas.

Teddy fur hoodies, classic shirting and festive jumpers have been given a Hello Kitty makeover just in time for Christmas, alongside super cute phone cases, socks, best friend’s jewellery, pyjamas, bags and hosiery. As if that wasn’t enough, ASOS and Sanrio also created an exclusive, dabbing Hello Kitty pose that can be found throughout the collection!

We are now @hellokittyeu on Instagram & Facebook.